Articles, advice and musings in the world of graphic design, branding, corporate reporting and so much more.
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Processes
True story; an esteemed client came to us the other day with a sustainability report one of their consultants had written and presented to them. Let’s just say the client's feedback to the consultant wasn’t positive. I won’t quote the feedback as this is a family blog.
The terms ‘proofreading’ and ‘editing’ mean different things to different people, depending on the type of document and the client’s background. In the publishing industry, there is a distinct line between copy-editing, which is getting a document ready for print, applying a style guide, re-writing or re-phrasing parts, and proofreading, which should just be a final quality-control check on a ‘proof’ copy before pushing the start button on the printing press.
This document is an overview that outlines the typical stages and approximate number of days for an HTML Email project. All vary of course, but this aims to set out the process and highlight where potential pitfalls and opportunities. Understanding this process helps us and our clients work together better, avoid misunderstandings and create stunning work.
This post is an overview that outlines the typical stages and appoximate number of days for an annual reporting project for print. All reports vary of course, but this aims to set out the process and highlight where potential pitfalls and opportunities. Understanding this process helps us and our clients work together better, avoid misunderstandings and create stunning work.
If you're commissioning design, the process we take as designers may seem a mystery. Whether it's a new corporate identity, website or annual report, the process we go through with you sometimes needs explaining. I'll try to do it here... wish me luck.
Finding the perfect design process, that suits any brief, can be like finding a pot of gold (it will certainly translate to one).
